If you like history, art, turquoise waters, gorgeous beaches, and warm sunny days, you’ll love the quaint coastal towns of Croatia.

The Croatian coast is a mesmerizing gem on the Adriatic Sea beckoning travelers from around the world. Its allure lies in the vivid interplay of history, architecture, and stunning landscapes that captivate with their natural beauty.

The coastline is dotted with well-preserved medieval towns, ancient Roman ruins, and Venetian houses, while Croatia’s islands provide an authentic escape from the hustle and bustle of everyday life, with secluded coves, vineyards, and olive groves. 

Add to that a delectable cuisine famous for its fresh seafood delicacies, truffles, local cheeses, world class wines, and you’ve got yourself an unforgettable sensory feast that promises a diverse and enriching experience.

You may already know Croatian coastal cities hold some unmissable historical sights, such as the Pula Arena and Diocletian’s palace, but there are also numerous small towns on the Adriatic Coast well worth the visit. Get ready for a unique mix of ancient stone streets, exclusive modern bars, and untouched nature.


Umag is the first town on the Croatian coast you’ll reach when approaching Istria from Western Europe. Like many Istrian towns, Umag has luxurious hotels and villas, a beautiful waterfront with small bistros, cafes, and souvenir shops, as well as ancient churches and eclectic galleries. Every summer, the town hosts the Croatia Open, a famous tennis tournament where some of the biggest names in the sport compete for the title.


When staying in Šimuni, one of the places you must stop by is Pag, the island’s largest town. Many consider it one of the best coastal towns in Croatia because you can spend a day at a salt museum, try the Pag bread baškotin and join the summer carnival where you can see locals dancing the traditional Pag dance, paško kolo.


One of Pag’s neighbouring islands is Rab, an island with one of the best beach towns in Croatia. The town of Rab will not only sweep you off your feet with its beaches with crystal clear waters, but also its open ateliers, street exhibitions, and the medieval festival of Rapska Fjera, where locals present the lives of their ancestors with costumed performances and reenactments.


The town of Krk is situated on the eponymous island near the northern Adriatic coast. From the small rocky streets to magical sunsets and the sounds of seagulls, this delightful town will offer you everything you need for an ideal Mediterranean vacation. When visiting, don’t forget to sample some žlahtina, Krk’s delicious local wine.

Mali Lošinj

Although the name Mali Lošinj translates to the little Lošinj, this Croatian seaside town is undoubtedly a big attraction. Once you find yourself in the cultural centre of the Lošinj island, you’ll see Renaissance buildings and basilicas, the extraordinary Apoxyomenos museum, an eye-catching port, and stunning scenery.


The Hvar island’s hub and most popular destination, the town of Hvar, is one of the best towns in Croatia if you like a vibrant atmosphere and premium summer parties. You’ll be equally blown away by its sensational rocky beaches as by its modern bars and restaurants. Officially known as the sunniest island in Croatia, it’s no wonder this jewel of the Adriatic Coast is so beloved among partygoers.


Situated on the Makarska Riviera is Brela, a small town which developed into one of the most popular tourist resorts in Croatia. No wonder, as the town has six kilometres of natural pebble beaches, thick pine forests, long pedestrian zones along the coast and it’s right under the impressive Biokovo mountain.


Even though nowadays a popular tourist destination, Primošten’s small stone houses, ancient churches and narrow streets still have a vibe of a small fishing village it once was. When you walk its streets, you’ll surely have a feeling of being in a piece of heaven on the Croatian sea.


The town of Korčula stands out as one of the most fascinating southern Adriatic gems. There you can take a walk through the old town, explore the house of Marco Polo, and see the traditional sword dance Moreška.


Even further south is the town of Cavtat nestled on a petite peninsula between two harbours. The town is well connected to Dubrovnik which makes it a perfect day-trip destination if you feel like relaxing on a pebbly beach or exploring lots of artsy attractions.

Whether you prefer island hopping or finding one perfect beach and spending your days sunbathing, you won’t resist visiting Croatia’s charming towns more than once.


Nestled between the Adriatic Sea and a series of dramatic vertical cliffs, Omiš offers thrilling adventures like zip-lining and rafting in the spectacular Cetina River Canyon, alongside its charming old town and beautiful beaches. The town is also blessed with 300+ rock climbing routes packed with staggering views of the Croatian sea.


Tucked away on the beautiful island of Vis, the town of Komiža boasts a soothing atmosphere, crystal-clear waters, and traditional fishing heritage, making it a perfect escape for travelers seeking a relaxing time on the Adriatic Coast. The town is also the main departure point for the astonishing Blue Cave of Biševo.


If you’re looking for the best coastal towns in Croatia, Trogir has to be on your list. This UNESCO-listed locale enchants visitors with its well-preserved medieval architecture, picturesque waterfront, and vibrant cultural scene, providing a glimpse into Croatia’s rich history.


Opatija’s elegant seaside promenade, lush parks, and gorgeous architecture make it a sophisticated resort destination with a touch of nostalgia and stunning Adriatic views. As one of the most romantic towns on the Croatian coast, it’s a great place to bring a date.


Located on the island of Krk, Baška is popular among history buffs and outdoor lovers alike for its long pebble beach, historic churches — such as St. John’s, built way back in the 11th century — and activities like hiking in the nearby mountains.

Enjoy the best Croatian towns on the Adriatic coast

Whether you’re interested in island hopping or finding the best beach towns in Croatia to spend your days sunbathing and partying, you won’t be able to resist the siren call of the Adriatic Sea.

And if you’re looking for the perfect base to settle in and explore Croatia’s seaside towns, look no further than Camping Village Šimuni.  Sand, sun, and serenity are just a small step away. Simply reach us via our contact form and we’ll help make your dream vacation a reality.